Saville Productions Purpose Podcast
Presented by entertainment production company, Saville Productions, the Purpose Podcast features the world’s leading brands, agencies, and consultants in conversation about major purpose-driven trends in advertising and popular culture. Each episode features one or more guests in conversation with Saville EP, Rupert Maconick.
Saville Productions Purpose Podcast
Kirk Johnsen on Turning Brand Purpose Into Cultural Participation
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Rupert sits down with Kirk Johnsen, Partner and Managing Director at ALTO Amsterdam, to discuss why brands need to be additive rather than interruptive, and how strong purpose can unlock more meaningful creative work.
Kirk Johnsen is a global brand and marketing leader who has spent his career helping ambitious brands move beyond traditional advertising into culture and meaningful consumer experiences. His work has spanned agencies including 180, Wieden+Kennedy, 72andSunny, Le Pub, and ALTO, with experience across global brands including Nike, Adidas, Coca-Cola, Heineken, Corona, and S7 Airlines.
Rupert Maconick is the Founder and Executive Producer of Saville Productions. Saville Productions works with major brands to produce brand-sponsored films and documentaries on a wide range of social and environmental issues.
To learn more about our work in the branded entertainment space, visit us at www.savilleproductions.com.
